Hop harvest happens once a year, sending brewers to the Pacific Northwest to choose the hops they’ll use for months to come. We certainly do that—“hop selection” for all our beers—but Celebration Fresh Hop IPA gets its own 800-mile road trip through Washington and Oregon to hand-pick the ultimate fresh hops for citrus, pine, and floral flavors at their most intense.

Once the hops come down, we race the harvest home to brew Celebration IPA within a few weeks. That’s the core of fresh hop beers: brew right away for maximum hop aroma and flavor.  For more than four decades, it’s the holiday beer to start the celebration.